How Modelo Dethroned Bud Light In The U.S.

CNBC published this video item, entitled “How Modelo Dethroned Bud Light In The U.S.” – below is their description.

After 22 years, Modelo Especial has officially dethroned Bud Light as the bestselling beer brand in the U.S. And Constellation Brands, the distributor of Modelo Especial and Corona, is the biggest winner. In its latest earnings report, released June 30, the company reported a 6% increase in both net sales and net income. But nearly six months prior, the company’s stock dropped by more than 9% after mixed results. While Constellation Brands has had a strong performance since, inflation continues to affect the beer industry. Hence, the increase in beer prices. Watch the video above to learn how Constellation Brands has capitalized on America’s growing Hispanic population to bring Mexican beer to the top and keep investors bullish on its outlook.

Chapters:

00:00 — Introduction

01:39 — Modelo dethrones Bud Light

06:55 — The beer wars

10:21 — Risks

Produced, Shot and Edited by: Natalie Rice

Animation: Christina Locopo, Jason Reginato

Narrated by: Robert Ferris

Senior Managing Producer: Tala Hadavi

Additional Footage: Constellation Brands, NYSE, Getty Images, AP Images

CNBC YouTube Channel

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About This Source - CNBC

CNBC is an American pay television business news channel owned by NBCUniversal News Group, a division of NBCUniversal, with both indirectly owned by Comcast. Headquartered in Englewood Cliffs, New Jersey, the network primarily carries business day coverage of U.S. and international financial markets. Following the end of the business day and on non-trading days, CNBC primarily carries financial and business-themed documentaries and reality shows.

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In This Story: Inflation

In economics, inflation refers to a general progressive increase in prices of goods and services in an economy. When the general price level rises, each unit of currency buys fewer goods and services; consequently, inflation corresponds to a reduction in the purchasing power of money.

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