Bloomberg Quicktake published this video item, entitled “Apple’s Vision Pro Headset Wiped Out $85 Billion” – below is their description.
Tracking Apple’s share price during the unveiling of the Vision Pro headset shows what investors liked and didn’t like about the company’s biggest product launch in eight years.
Apple Inc. closed lower Monday, reversing gains that sent shares to an all-time high earlier in the day, after investors balked at the steep price of its newly-launched Vision Pro mixed-reality headset.
Shares of the iPhone maker slipped 0.8% to close at $179.58 per share on Monday. The stock had risen as much as 2.2% to a record high at the kickoff to its annual Worldwide Developers Conference. But that rally proved short-lived, with the shares gradually paring gains into the afternoon session before abruptly turning lower, falling to session lows after Apple announced the headset would come early next year, carrying a $3,499 price tag.
Apple is still up 38% year to date as a beneficiary of the rotation back into technology stocks, a remarkable turnaround for a stock that sank to a 19-month low in the first trading days of the year.
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