The TikTok saga continues

Listen to the full episode here: https://link.chtbl.com/OtS8_VrM

The TikTok saga continues: This week we spent a few minutes discussing why bankers are incentivized to make the proposed TikTok-Microsoft deal as competitive as possible. Or at least make it look as competitive as possible. And, there’s some data from inside Microsoft about how the deal is being viewed.


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In This Story: Microsoft

Microsoft Corporation (NASDAQ: MSFT) is an American multinational technology company with headquarters in Redmond, Washington. It develops, manufactures, licenses, supports, and sells computer software, consumer electronics, personal computers, and related services.

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In This Story: TikTok

TikTok, known in China as Douyin, is a Chinese video-sharing social networking service owned by ByteDance, a Beijing-based Internet technology company founded in 2012 by Zhang Yiming. It is used to create short music, lip-sync, dance, comedy and talent videos of 3 to 15 seconds, and short looping videos of 3 to 60 seconds.

ByteDance first launched Douyin for the Chinese market in September 2016. Later, TikTok was launched in 2017 for iOS and Android in most markets outside of mainland China; however, it only became available worldwide, including the United States, after merging with another Chinese social media service Musical.ly on 2 August 2018.

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