Why Oscar ad prices are rising despite expected viewership decline

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  • CNBC Television published this video item, entitled “Why Oscar ad prices are rising despite expected viewership decline” – below is their description.

    The Oscars will air on Sunday and many are anticipating a lower interest in the award show this year. Despite that, advertising costs have continued to rise. Ed Lee, corporate media reporter for the New York Times, and Sara Fischer, Axios media reporter, joined “Squawk Box” on Friday to discuss.

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