Why Content Moderation Costs Social Media Companies Billions

CNBC published this video item, entitled “Why Content Moderation Costs Social Media Companies Billions” – below is their description.

After the riots at the Capitol on January 6, debate is swirling over how platforms moderate content and what is protected as free speech. While some, like TikTok, directly employ content moderators, Facebook, Twitter and YouTube largely outsource the grueling work to thousands of workers at third-party companies. Some companies are relying more on algorithms to take over the dirty work, but experts say machines can’t detect everything — like the nuances of hate speech and misinformation.

CNBC YouTube Channel

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About This Source - CNBC

CNBC is an American pay television business news channel owned by NBCUniversal News Group, a division of NBCUniversal, with both indirectly owned by Comcast. Headquartered in Englewood Cliffs, New Jersey, the network primarily carries business day coverage of U.S. and international financial markets. Following the end of the business day and on non-trading days, CNBC primarily carries financial and business-themed documentaries and reality shows.

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In This Story: TikTok

TikTok, known in China as Douyin, is a Chinese video-sharing social networking service owned by ByteDance, a Beijing-based Internet technology company founded in 2012 by Zhang Yiming. It is used to create short music, lip-sync, dance, comedy and talent videos of 3 to 15 seconds, and short looping videos of 3 to 60 seconds.

ByteDance first launched Douyin for the Chinese market in September 2016. Later, TikTok was launched in 2017 for iOS and Android in most markets outside of mainland China; however, it only became available worldwide, including the United States, after merging with another Chinese social media service Musical.ly on 2 August 2018.

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