Why 2020 is the ‘meme election’

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  • President Donald Trump and Democratic candidates like Michael Bloomberg are increasingly using memes in 2020, leaning into the online joke format to make their political cases. Chris Cillizza explains why memes are so important in our current political discourse.

    SOURCES AND FURTHER READING:
    ‘Thanks Obama.’ The evolution of a meme that defined a presidency.
    https://www.washingtonpost.com/news/the-fix/wp/2015/02/13/thanks-obama-the-evolution-of-a-meme-that-defined-a-presidency/.

    Bernie Sanders is winning the 2020 meme race, but can internet fandom get him elected?
    https://www.businessinsider.com/bernie-sanders-democratic-frontrunner-memes-meme-economy-once-again-asking-2020-2.

    New Trump ad revives — and mainstreams — ‘Sick Hillary’ attack
    https://www.washingtonpost.com/news/post-politics/wp/2016/10/11/new-trump-ad-revives-and-mainstreams-sick-hillary-attack/.

    Hillary Clinton Says ‘Radical Fringe’ Is Taking Over G.O.P. Under Donald Trump
    https://www.nytimes.com/2016/08/26/us/politics/hillary-clinton-speech.html.

    Hillary Clinton’s alt-right speech, annotated
    https://www.washingtonpost.com/news/the-fix/wp/2016/08/25/hillary-clintons-alt-right-speech-annotated/.

    How Russian Trolls Used Meme Warfare to Divide America
    https://www.wired.com/story/russia-ira-propaganda-senate-report/.

    Biden parodies Bloomberg memes in video featuring Obama criticism
    https://www.washingtonexaminer.com/news/biden-parodies-bloomberg-memes-in-video-featuring-obama-criticism.

    How Elizabeth Warren Turned Herself Into A Meme
    https://www.buzzfeednews.com/article/katherinemiller/elizabeth-warren-presidential-campaign-plan-meme.

    Wake Up, Democrats! Memes Matter in the Race to 2020
    https://www.wired.com/story/opinion-wake-up-democrats-memes-matter-in-the-race-to-2020/.

    You Now Have a Shorter Attention Span Than a Goldfish
    https://time.com/3858309/attention-spans-goldfish/.

    Donald Trump ‘likes his intelligence briefings filled with pictures’, says new report
    https://www.independent.co.uk/news/world/americas/us-politics/trump-latest-pictures-intelligence-briefings-new-report-a7763831.html.

    Here are the memes Mike Bloomberg’s presidential campaign paid influencers to post on Instagram
    https://www.businessinsider.com/mike-bloomberg-campaign-memes-paid-instagram-influencers-2020-2.

    Michael Bloomberg’s Campaign Suddenly Drops Memes Everywhere
    https://www.nytimes.com/2020/02/13/style/michael-bloomberg-memes-jerry-media.html.

    About me:
    I was named “best dressed” in 7th grade. That, along with being CNN’s editor at large and author of the daily “Point” newsletter are my proudest achievements. Look for me here every Tuesday and Thursday to find out what’s really going down in politics.

    CREDITS
    Writer: Chris Cillizza
    The Point team: Leigh Munsil and Allison Gordon
    Editor: Michelle Cho
    Producer: Arielle Sacks

    Follow Chris on
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    Subscribe to The Point newsletter: https://mailchi.mp/cnn/dvgb325pfm

    #CNN #Cillizza #2020Election

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