Bloomberg Quicktake: Now published this video item, entitled “‘Shrinkflation:’ Package Sizes Getting Smaller Due to Inflation” – below is their description.
Inflation has caused prices to soar around the world — but you might be getting even less bang for your buck than you first realized.
Manufacturers are quietly shrinking package sizes without lowering prices in a process dubbed “shrinkflation” in order to deal with rising costs of ingredients, packaging, labor and transportation.
“Shrinkflation” appeals to companies because while customers WILL notice price increases they might not be keeping track of net weights or other small details.
For example, fewer tissues in a box, less toilet paper sheets per roll, fewer ounces in yogurts and drinks, and even fewer chips in some of your favorite bags of snacks.
So next time you go shopping make sure to look beyond the price tag.Bloomberg Quicktake: Now YouTube Channel
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