Record labels want musicians to make viral TikToks. They’re pushing back | ABC News

ABC News (Australia) published this video item, entitled “Record labels want musicians to make viral TikToks. They’re pushing back | ABC News” – below is their description.

Singer Halsey vented her frustration at her record label requiring her to ‘fake a viral moment’ on popular video app, TikTok.

ABC News (Australia) YouTube Channel

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About This Source - ABC News (Australia)

The video item below is from ABC News (Australia). ABC News is a public news service in Australia produced by the News and Current Affairs division of the Australian Broadcasting Corporation.

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In This Story: TikTok

TikTok, known in China as Douyin, is a Chinese video-sharing social networking service owned by ByteDance, a Beijing-based Internet technology company founded in 2012 by Zhang Yiming. It is used to create short music, lip-sync, dance, comedy and talent videos of 3 to 15 seconds, and short looping videos of 3 to 60 seconds.

ByteDance first launched Douyin for the Chinese market in September 2016. Later, TikTok was launched in 2017 for iOS and Android in most markets outside of mainland China; however, it only became available worldwide, including the United States, after merging with another Chinese social media service Musical.ly on 2 August 2018.

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