ITV News has uncovered new evidence that videos which could trigger eating disorders are being posted on social media site TikTok.
Our investigation found that teenagers are using the phone app to promote weight loss pills and dangerously low calorie diets.
The videos are being seen by thousands — including children.
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In This Story: TikTok
TikTok, known in China as Douyin, is a Chinese video-sharing social networking service owned by ByteDance, a Beijing-based Internet technology company founded in 2012 by Zhang Yiming. It is used to create short music, lip-sync, dance, comedy and talent videos of 3 to 15 seconds, and short looping videos of 3 to 60 seconds.
ByteDance first launched Douyin for the Chinese market in September 2016. Later, TikTok was launched in 2017 for iOS and Android in most markets outside of mainland China; however, it only became available worldwide, including the United States, after merging with another Chinese social media service Musical.ly on 2 August 2018.
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