FRANCE 24 English published this video item, entitled “Could the future of fashion be ‘phygital’?” – below is their description.
“Phygital” is a simple neologism – the fusion of “physical” and “digital”. Social distancing means traditional fashion shows won’t be making a return for a while. Emerging in their place is a plethora of digital fashion content destined for social media. At Louis Vuitton, Botter and Burberry, the content is largely narrative-based, with aesthetics melding seamlessly with activism. Top of the class, however, is Jacquemus, with his short, phygital film “Amour”. We take a look at it and much more. Subscribe to France 24 now: http://f24.my/youtubeEN FRANCE 24 live news stream: all the latest news 24/7 http://f24.my/YTliveEN Visit our website: http://www.france24.com Subscribe to our YouTube channel: http://f24.my/youtubeEN Like us on Facebook: https://www.facebook.com/FRANCE24.English Follow us on Twitter: https://twitter.com/France24_en
FRANCE 24 English YouTube Channel
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