Beeb: Listen to what the BBC’s new voice assistant sounds like

The BBC has chosen a northern male voice for its answer to Amazon’s Alexa, saying it would be problematic to have a female voice in a “subservient” role.

The “warm and friendly” northern accent was selected because the BBC wanted “to represent the diversity of the audience” and decided that received pronunciation (RP) would be the wrong thing.

Read the full story here: https://www.telegraph.co.uk/news/2020/06/02/bbcs-voice-assistant-uses-warm-northern-male-voice-instead-subservient/?WT.mc_id=tmg_youtube_offsite_televideo-youtubevideo&utm_source=tmgoff&utm_medium=tmg_youtube&utm_content=offsite_televideo&utm_campaign=tmg_youtube_offsite_televideo-youtubevideo

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