Apple boosts buy now, pay later option made popular by Klarna

CNBC Television published this video item, entitled “Apple boosts buy now, pay later option made popular by Klarna” – below is their description.

Klarna CEO Sebastian Siemiatkowski speaks to ‘TechCheck’ about welcoming Apple into the buy now, pay later market. He believes Klarna can maintain their hold on the market of everyday products and welcomes other players into their field, which he helps will grow and become more ubiquitous by the end of the decade. For access to live and exclusive video from CNBC subscribe to CNBC PRO: https://cnb.cx/2NGeIvi

Shares of Affirm, a company that offers lending services for retailers, dropped over 10% on Tuesday after Bloomberg reported Apple plans to offer a competing “buy now pay later” product in partnership with Goldman Sachs.

Afterpay, an Australian company that also offers installment payments for products, fell over 7% on the report. It trades over-the-counter in the U.S.

The report is the latest sign that Apple wants to offer additional financial services through its Wallet app and partnerships with financial services firms. Buy now pay later products allow consumers to buy a pricey product and pay for it over a number of months.

Apple’s most notable financial product so far is Apple Card, a credit card accessed through the iPhone and administered by Goldman Sachs. Apple and Goldman Sachs declined to comment.

Apple has previously offered monthly installment payments with no interest on some of its products bought through the Apple store with an Apple Card. For example, Apple Card holders can buy an iPhone in 24 monthly installments, with the payments being bundled into the minimum credit card payment inside the Wallet app.

“One of the things we are doing is trying to make it simpler and simpler for people to get on these sort of monthly financing kind of things,” Apple CEO Tim Cook said in 2019 when introducing the program.

In May, Apple posted a job looking for a lead negotiator who would work with payment partners, which listed BNPL experience as a plus.

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Apple Inc. is an American multinational technology company headquartered in Cupertino, California. It is considered one of the Big Tech technology companies, alongside Amazon, Google, Microsoft, and Facebook.

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Well known products and services from the brand include the iPad tablet computer, AirPods wireless earbuds, iOS, iTunes, the Safari web browser, Apple Music, iCloud and Apple Pay.

Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne in April 1976. Apple went public in 1980. In August 2018, Apple became the first publicly traded U.S. company to be valued at over $1 trillion and just two years later in August 2020 became the first $2 trillion U.S. company.

The company employs 137,000 full-time employees and maintains 510 retail stores in 25 countries as of 2020.

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Timothy Donald Cook is the chief executive officer of Apple Inc., and previously served as the company’s chief operating officer under its cofounder Steve Jobs.

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Since 2011 when he took over Apple, to 2020, Cook doubled the company’s revenue and profit, and increased its market value from $348 billion to $1.9 trillion.

In 2014, Cook became the first chief executive of a Fortune 500 company to publicly come out as gay. Cook also serves on the boards of directors of Nike, Inc., the National Football Foundation, and is a trustee of Duke University. In March 2015, he said he planned to donate his entire stock fortune to charity.

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