How Do We Break the Embarrassing Taboo of Incontinence?

In the UK, ITV1 talk show, Loose Women, discussed the taboo of femail incontinence, following a new advertisement for TENA Lady:

A new advert for TENA lady has caused quite a stir amongst our women this morning. The ad, which is the first to feature women over 50 talking about intimacy with incontinence, has left our panel feeling uncomfortable. So is it better to take a humorous approach to something many people find embarrassing?
From series 24, broadcast on 09/03/20

Loose Women YouTube Channel

In This Story: ITV

ITV (LSE: ITV) is a broadcasting company which was formed from a merger of Granada plc and Carlton Communications in 2004. It holds Channel 3 broadcasting licences in England, Wales, Southern Scotland and the Isle of Man.

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