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H&M Opens First Store in Serbia

H&M's affordable fashion lines have proved their staying power
H&M’s affordable fashion lines have proved their staying power

Swedish retail giant, H&M, is set to open a new store in Serbia this Autumn. The popular family clothing brand will open doors to a new retail unit in Belgrade.

H&M will enter several other new markets in 2013, including new stores in Chile, Estonia, Lithuania and via franchise in Indonesia.

The H&M group employs over 94,000 people in 48 markets. 2011 sales figures were SEK 128,810 million, inclusive of VAT.

About Business Desk

Business Desk
Editors and staff from the Business Desk at The Global Herald.

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