“I Would Rather Stick My Head in an Ice-Cream Machine” | Dragons’ Den

Dragons’ Den published this video item, entitled “”I Would Rather Stick My Head in an Ice-Cream Machine” | Dragons’ Den” – below is their description.

Michael Lea gives a fluent pitch for his hopes to franchise his remodelled hot and cold food vans that dispense ice cream as well as other snacks but his lack of a USP seems to be a sticking point for some Dragons…

An international sensation, Dragon’s Den features entrepreneurs pitching for investment in the Den from our Dragons, five venture capitalists willing to invest their own money in exchange for equity.

#DragonsDen #IceCreamMachine #USP

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