Art Nutter is Chairman and CEO of TAEUS International Corporation. He will be a panelist in a discussion regarding the IP landscape in China at the Licensing Executives Society Winter Conference 2011 on Thursday 10th February at 3.30pm, in San José.
The discussion occurring in Silicon Valley on Thursday, February 10, 2011 regarding high technology companies licensing intellectual property in China will cover a number of different perspectives, including legal, government, and business, and IP rights from trademarks and copyrights to patents and trade secrets.
China is THE key country in the world of business and politics today. With its enormous population and highly educated workforce, and its manufacturing prowess, China is a force to be reckoned with. Intellectual property rights are protected in China, although most of the world seems to have a vast ignorance of Chinese IP protection mechanisms and their effectiveness in China.
The West is attempting to establish intellectual property rights enforcement structures in China similar to the way they exist in the West. However, China is unlikely to uniformly adopt the West’s techniques and mechanisms since China is “the Middle Kingdom.” A new Chinese model will be developed based on China’s observation of things that work and don’t work in other places.
Many people around the world respect the way that the United States enforces intellectual property, however, very few people around the world want to duplicate the litigiousness of the United States.
Brand-new models for licensing patent rights in China must be discussed. This model will be based on selected aspects of other successful marketplaces in the United States and around the world, including real estate, e-commerce, digital music, and big-box retail. Connecting Chinese licensees of intellectual property efficiently to the West’s intellectual property licensors is key. Getting a licensor to allow licenses to their intellectual property on a broad basis, and standardizing the evaluation methods of patents are also required, not only for China, but for the rest of the world.